booking.com / ‘Discover - learn your way’ Internal engagement campaignn

Booking.com asked us to create a brand identity and awareness campaign for their internal learning platform "Discover". The challenge was to engage all employees from different departments and encourage them to learn and develop their skills on a regular basis. With a strong and colourful look plus a direct personal language we engage the employees to explore their personal learning path.

Concept, logo design, brand book, social media content, email design, video, give aways as well as event ideas for the launch phase.

client:
booking.com

project scope:
CI, learning platform design, internal comms channels, crm, animated video, give aways & event ideas

role:
Art Direction & Design